13 March 2014

MINI NEXT is now available in Indonesia.

Certified pre-loved MINIs offered with unmatched peace of mind.


Jakarta. Today MINI launches the first MINI NEXT in Indonesia. MINI NEXT is a program offering certified pre-loved MINIs that have been put through a complete 360-degree technical inspection. All vehicles offered by MINI NEXT have a service history at an authorized MINI dealer, and use genuine MINI parts. MINI NEXT not only inspires confidence in MINI enthusiasts, but also presents them with a wider selection of high quality vehicles.


“We are very pleased to present MINI NEXT for the first time in Indonesia. MINI has received an extremely positive market response since it was first introduced in 2011. With its growing popularity, this is the perfect time to introduce a specialised retail channel offering certified pre-loved MINIs to all MINI fans in Indonesia,” said Ramesh Divyanathan, President Director BMW Group Indonesia. “MINI NEXT is one of our strategies to maintain the resale value of MINIs, and to reach out to a wider MINI fan base in Indonesia,” added Ramesh.


“MINI NEXT is a game changer in the used car business. It offers the complete MINI experience with unmatched peace of mind for a wider group of MINI enthusiasts,” said Joe Surya, President Director of Maxindo. “Performance and condition are two of the most important factors for any customer considering buying a used car. Now, with MINI NEXT available in Indonesia, we are able to provide certified pre-loved MINIs. This is sure to be music to the ears of any MINI enthusiast,” Joe continued.


A distinctive one-stop shopping experience at an iconic MINI showroom.

MINI NEXT is located at the unique, vibrantly-designed MINI Showroom in Pondok Indah, South Jakarta. Now MINI fans have a chance to choose from a wide variety of new and also pre-loved MINIs. This innovative and exciting flagship MINI showroom also offers the extensive MINI Lifestyle range of products, has certified MINI technicians on hand for assistance, and is also a perfect place to hang out with friends.


Warranty and Certification Process.

Trust is critical in any relationship, and that is exactly what customers get with every certified pre-loved MINI; the type of trust that comes with knowing that MINI-trained technicians have meticulously inspected every certified pre-loved MINI inside and out. Plus, every MINI NEXT vehicle is provided with minimum 12-month warranty and have a fully-approved vehicle service history – something which is not readily available for most used car purchases.


Furthermore, customers purchasing from MINI NEXT will enjoy other fantastic benefits such as individual financing offer, roadside service assistance, as well as alluring trade-in offers. Models currently being retailed at MINI NEXT include MINI Paceman.


MINI Paceman.

The MINI brand is combining the expansion of its model range with a foray into a new vehicle class. This is marked with launch of the first Sports Activity Coupé in the premium small and compact segment – MINI Paceman.


Driven by the same hallmark MINI go-kart feeling that the British premium brand is renowned for, the MINI Paceman comes with powerful dynamically stretched coupé lines and a variableusage interior with an exclusive ambience. With its two doors and large tailgate, plus two fullsize individual rear seats, the seventh model in the MINI family complements the elegant sportiness of its proportions with a new rendering of the familiar MINI interior.


The MINI Paceman qualifies as a premium compact Sports Activity Coupé that offers sporting flair, practicality and rugged versatility. The character of the MINI Paceman - as a pioneer in the urban environment, vividly imbued with the innovative and inimitable style of the MINI brand. It targets a modern group that appreciates a car with a confident appearance, which offers infectious driving fun at the same time.


Information on MINI in Indonesia

Website : www.MINI.co.id

Facebook: MINI.Indonesia

Twitter : MINI_Indonesia

PT. Maxindo International Nusantara Indah

Jl. Sultan Iskandar Muda no. 99, Arteri Pondok Indah

Jakarta Selatan 12240

Tel. +62 89 8899 6464 (BB PIN: 21480F49)

Email : sales@nusantara-mini.co.id


For further information, please contact:

Corporate Communications

Jodie O’tania

Tel : +62 -21- 2992 3000

Mobile : +62-8111534962

Email : jodie.otania@bmw.co.id


Alia Hadju

Tel : +62-21-2992 3000

Mobile : +62-812 853 222 53

Email : alia.hadju@bmw.co.id